Wednesday, May 28, 2008

2.3 Million Active Filipino Internet Users Have Started a Blog

This according to the Universal McCann Report Wave 3 report (March 2008) that tracks social media growth. The following are the snapshots it gave in so far as blogging, social networking, and social media growth in the Philippines is concern:
  • There are 3.7 million active Internet users

  • 90.3% or 3.3 million read blogs
    • 64% in 2007 (June)
    • 33% in 2006 (September)

  • 45.2% or 1.6 million subscribed to an RSS feed.

  • 64.9% or 2.3 million have started their own blogs
    • 41% in 2007 (June)
    • 14.1% in 2006 (September)

  • 83.1% or 3 million created a profile on a new social network.

  • 86.4% or 3.14 million uploaded photos in a photo sharing website.

  • 60.5% or 2.2 million have uploaded videos on a video sharing website.

  • 98.7% or 3.6 million watch video clips online.
    • 60.7% in 2007 (June)
    • 39.% in 2006 (September)

  • 61.8% or 2.3 million have downloaded a podcast
    • 26.4 in 2007 (June)
    • 8.3% in 2006 (September)
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